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FRIDAY, OCTOBER 15, 2021
Fast Affiliate Ratings
Total Viewers:
Fox: 5.26 million, CBS: 5.18, ABC: 2.96, NBC: 1.92, CW: 567,000
Adults 18-49:
Fox: 1.1 rating/9 share, CBS: 0.4/ 4, ABC: 0.4/ 3, NBC: 0.2/ 2, CW: 0.1/ 1
Game 1 of the Major League Baseball American League Championship Series, Boston vs. Houston, led Fox to modest Friday victory. See network averages above. As a reminder, fast affiliate results for any live sporting event are approximate.
In series premiere news, NBC reality series “Home Sweet Home” was left at the Friday starting gate with a mere 21.7 million viewers and a 0.3 rating/2 share in adults 18-49 (#3t) at 8 p.m. That led into “Dateline” at subpar 2.17 million viewers (#4) and a 0.3/ 2 (#3t) in the demo from 9-11 p.m. Also lacking was ABC’s competing “20/20” (Viewers: #3, 2.69 million; A18-49: #3t, 0.3/ 3 from 9-11 p.m. Maybe it is time for these newsmagazines to be trimmed to one hour.
Elsewhere, CBS was consistent in total viewers but lacking, as usual, in adults 18-49 with its Friday night crime drama sked. Take a look:
CBS/Friday
8:00 p.m. “S.W.A.T.”
Viewers: 4.62 million (#2), A18-49: 0.5/ 4 (#2)
9:00 p.m. “Magnum, P.I.”
Viewers: 5.15 million (#2), A18-49: 0.4/ 3 (#2)
10:00 p.m. “Blue Bloods”
Viewers: 5.76 million (#1), A18-49: 0.4/ 3 (#2)
Elsewhere, ABC’s “Shark Tank” scored a typical 3.48 million viewers (#3) and a 0.5/ 4 in adults 18-49 (#2t) at 8 p.m. And, once again, The CW was basically off the fast affiliate charts care of “Penn & Teller: Fool Us” (Viewers: 750,000; A18-49: 0.1/ 1 at 8 p.m.) and drama “Nancy Drew” (Viewers: 384,000; A18-49: 0.1/ 1 at 9 p.m.).
Source: Nielsen Media Research
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